• A- A A+


Financial Literacy Centres (FLCS)

Financial Literacy Centres are basic units that initiate the financial literacy activities at the ground level as it enable consumers to understand benefits of formal products and to make choices that fit their needs and represent good value for money.

Based on recent developments on withdrawal of legal tender status of Specified Bank Notes and the focusing on digital payment, Reserve Bank of India in terms of Circular No. FIDD. FLC.BC .No.22 /12.01 .018/2016-17 dated 02.03.2017 has issued revised policy for conducting camps by FLCs and Rural Branches of the Bank w.e.f.  01.04.2017, which is as under:-

I. Financial Literacy Centres (FLCs):- FLCs are advised to conduct two special camps per month for a period of one year beginning April 1, 2017 on “Going digital through UPI and *99# (USSD)”. Two posters, one on UPI and one on *99# have been prepared for the benefit of the trainers and the audience. FLCs are also advised to conduct five camps per month for target specific groups, i.e. one camp each for Farmers, SHGs, Micro and Small Entrepreneurs, Senior citizens and School children.

The RBI has developed tailored financial literacy content for five target groups' viz. FarmersSmall entrepreneursSchool childrenSelf Help Groups and Senior Citizens that can be used by the trainers in financial literacy programmes.

Sr. no. Target Groups Link
1 Farmers Hindi Version English Version
2 Small Entrepreneurs Hindi Version English Version
3 School Children Hindi Version English Version
4 Self Help Groups Hindi Version English Version
5 Senior Citizens Hindi Version English Version

Audio visuals have been designed for the benefit of general public on topics relating to Financial Literacy. These Audio visuals are on "Basic Financial Literacy", "Unified Payments Interface" and "Going Digital".

Sr. no. Particulars Link
1 Basic Financial Literacy Audio visuals
2 Unified Payments Interface Audio visuals
3 Going Digital Audio visuals

II. Rural Braches:- Rural Branches are henceforth also required to conduct one camp per month (on the third Friday of each month after business hours). Camp will cover all the messages that are part of the Financial Awareness Messages (FAME) booklet and two digital platforms UPI and *99# (USSD). In case there are two or more rural branches in a village, the LDM may ensure that the rural branches conduct the camps every month alternatively.

The booklet FAME (Financial Awareness Messages) provides basic financial literacy messages for the information of general public. It contains eleven institution/product neutral financial awareness messages, such as, documents to be submitted while opening a bank account (KYC), importance of budgeting, saving and responsible borrowing, maintaining a good credit score by repaying loans on time, banking at doorstep or at vicinity, knowing how to lodge complaints at the bank and the Banking Ombudsman, usage of electronic remittances, investing money only in registered entities, etc.

Sr. no. Particulars Link
1 FAME (Financial Awareness Messages)  Hindi Version English Version
  • Note:- English, Hindi and local language versions of the posters for UPI & *99# (USSD) and Financial Awareness Messages (FAME) & booklets of all Target Groups are available at the RBI financial education webpage (https://www.rbi.org.in/FinancialEducation/Home.aspx) for download.

Our FLCs Centres & Counsellors:-

S.No Zone Distt. FLC Block/branches Name of Counsellors Contact No.
1 Bathinda Bathinda Phul Sh. Raj Paul Setia 9872211276
2 Bathinda Mansa Sardulgarh Sh Harbhupinder Singh 9779585683
3 Patiala Sangrur Dirba Sh. Pritpal Singh 9988196614
4 Patiala Patiala Bhunerheri Sh. Harvinder Singh 9501025911
5 Patiala Sangrur Bhawanigarh VACANT
6 Faridkot Moga Moga
7 Faridkot Faridkot Faridkot (Kotkapura) Sh. Gursewak Singh Walia 9872874720
8 Faridkot Ferozpur Guruharsahai Sh. Deepak Kumar 9876118060
9 Amritsar Amritsar Tarsikka Sh. Narinder Singh 9815366222
10 Gurdaspur Gurdaspur Qadian Sh. Kulwant Singh Bedi 8427567766
11 Gurdaspur Gurdaspur Narot Jaimal Singh Sh. Bharat Bhushan Aggarwal 9888043772
12 Gurdaspur Gurdaspur Fatehgarh Churian Sh. Gur Bhajan Singh Gandhi 9872085505
13 Chandigarh Fatehgarh Sahib Amloh VACANT
14 Chandigarh  Chandigarh Sector 17C Chd Sh. Darshan Singh 9417764136
15 Ludhiana Ludhiana Machhiwara Sh. Jaswinder Singh shoal 8146527171
16 Ludhiana Ludhiana Sidhwan Bet VACANT
17 Ludhiana Ludhiana Ludhiana Sh. Gurmit Singh Bahl 9915402641
18 Hoshiarpur Nawanshahar Balachaur Sh.Ram Kumar Sharma 9463678405
19 Haryana Ambala Saha Sh. Mohinder Pal Reliya 9996231850
20 Haryana Ambala Shahzadpur Sh. Jaspal Singh Bhatia 9896253566
21 Haryana Yamuna Nagar Chhachhrauli Sh. Suresh Pal 7056726800
22 Gurgaon Rohtak Lakhan Majra Sh. Bhupinder Singh 9034018409
23 Gurgaon Sirsa Baragauda Sh. Charan Jeet Singh Anand 9996420100

PSB Board approved FLC Policy:-

1 Name of the Centre  Financial Literacy Centre (FLC)
2 Location of the FLC  The FLC shall be located in the Bank’s premises with a separate enclosure for FLC Counsellor and visitors.
3 Qualification Graduate with sound knowledge of banking, law, finance along with requisite communication and team building skills.
4 Other Eligibility condition for hiring Retired Bank Officials of Scale –II & above with adequate experience as Branch Incharge, ex- serviceman etc. will be hired on contract basis for one year which can be renewed on the basis of recommendations from concerned Zonal Manager every year till the Counsellor attains the age of 65 years. He should be in good health to perform his duties.
5 Working Knowledge of Computers FLC should be able to work independently and should have workable computer knowledge like MS Word, Power Point, Excel and should be able to operate internet.
6 Knowledge of local language FLC Counsellor should be preferably from same or nearby district and well conversant with local language.
7 Upper age limit Till he attains the age of 65 years with sound health.
8 Administrative set up / Control and Monitoring FLC shall have one Counsellor, who will be working under direct control of Zonal Manager. However, Administrative Control of the FLC shall be under the concerned Branch Manager. The period of contract will be of 12 months from the date of joining duties. However, Competent Authority will have right to terminate the contract in case of unsatisfactory performance by giving 30 days prior notice.
9 Reporting Mechanism The FLC Counsellor shall submit quarterly performance in prescribed format in excel sheet to respective Regional Director of RBI within 20 days from the end of quarter while submitting monthly report to concerned Zonal Office
10 Infrastructure  The FLC being a part of the Bank Office or a rural branch should have a separate room / space with a seating capacity of minimum 10 members to address walk-in customers and basic amenities like Computers / laptops and printers, furniture and fixtures, one telephone connection with internet connection and a  Help line for addressing grievances of the public by the respective Zonal Offices for the purpose of effective and efficient functioning of the FLCs.
11 Remuneration and other expenses The consolidated remuneration of Rs.12,000/- per month  shall be paid by the bank plus reimbursement of conveyance charges of maximum Rs.2000/- per month on production of bill through concerned Zonal Office. Bank shall also bear 2/3 Tier Sleeper Class / Chair Car / Non AC Bus fare to attend any training or meeting called by Bank / RBI.FLC Counsellor will not be eligible for Provident Fund / any other benefits / facility whatsoever. As a retired Bank Officer, FLC Counsellor is allowed to draw pension and relief on pension etc from concerned institution in addition to above remuneration.
12 Dedicated Helpline FLC Counsellors’ Name and Mobile numbers will be available at “PSB FLC / RSETI” portal on our Bank’s website. SLBC / NABARD should provide a dedicated helpline for all the FLC Counsellors at all India level or in a particular state.
13 Any disciplinary action Bank will consider those candidates who have clean track record of their service.

“Compare and Shop is a Service provided by Cheggout Services Pvt Ltd for Punjab and Sind Bank customer(s). Punjab & Sind Bank is providing this as a value added service. Punjab and Sind Bank does not guarantee or warranty or make any representation about the usefulness, worthiness and/or character of the product/service and/or discount or benefit.”